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AUD 1: The Best Audi Number Plate in the UK

5 May 2026
Premium Audi with AUD 1 number plate in a studio garage

Plates mentioned

AUD 1
VW 1
VW 11
1 EYS
YMS 1

There are number plates that suit a car. And then there is

, a registration so perfectly matched to a single marque that it feels less like a coincidence of letters and more like something that was always meant to exist. This is the story of the best Audi number plate in the United Kingdom, and how it ended up there. ________________ Where It Began AUD was first issued in October 1939 in Oxfordshire. Like most county allocations of that era, the early numbers were assigned to local authority vehicles and officials, with number one typically reserved for the council itself.
AUD 1
, however, was left unissued at the time of first allocation, which means the registration entered the world as an unclaimed combination, sitting quietly in the system while the world around it changed considerably. Its traceable history begins in 1969, and the first confirmed sighting is, by any measure, beautifully ironic.
AUD 1
was living on a Rolls-Royce. The finest German car badge in existence, arguably, affixed to the most British car conceivable. Whether the owner appreciated the irony is unrecorded. ________________ Baron Hirshfield of Holborn By 1974,
AUD 1
had found its way to London and onto the vehicle of Baron Hirshfield of Holborn. Harold Hirshfield, Baron Hirshfield, was a prominent figure in British public and commercial life, a Labour life peer who had made his name in accountancy and business before entering the House of Lords. He moved through London with
AUD 1
on his car, a short dateless registration that carried considerable presence without drawing particular attention to its future significance. At this point in the story, Audi as a brand was only beginning to establish itself in the United Kingdom. The four rings had not yet become the household name they are today. ________________ The Scottish Motor Tycoon Who United
AUD 1
with
VW 1
By the 1980s,
AUD 1
had travelled north and into the hands of Ian Skelly, a Scottish motor dealer who had built a considerable car dealership empire across Glasgow and Liverpool. Skelly was not merely a businessman with an eye for a good plate. He was a dedicated collector who understood precisely what he was acquiring. What he did next was, by the standards of the private plate world, genuinely remarkable. He brought
AUD 1
and
VW 1
together under the same ownership, uniting the two most significant German automotive marques on a single collector's certificate. At his peak, Skelly held
AUD 1
,
VW 1
,
VW 11
,
1 EYS
, and
YMS 1
simultaneously, a collection that reflected both his commercial interests and his considerable instinct for registration value. He sold his dealership business in 1989 for £18 million. The plates outlasted the sale. ________________ After Skelly As of 2008, both
AUD 1
and
VW 1
were still registered to Ian Skelly's former dealership, the Ian Skelly Centre, which had operated as a Volkswagen and Audi franchise across Bogside in Glasgow and Liverpool. In the decades since, the plates have passed into different hands and today both can be spotted on different demonstration vehicles, two registrations that share a remarkable joint history now living separate lives.
AUD 1
began its journey on a Rolls-Royce, passed through the hands of a life peer, and was ultimately collected by a man who understood that a plate carrying those three letters belonged alongside
VW 1
. That it now sits on an Audi is, at last, exactly where it should be.